Find Out What Our Rice Bran Products Can Do For You Today! Call 888-757-7731

RiceBran Technologies to Exhibit at Natural Products Expo West 2015

Published On Tuesday - February 17, 2015

RiceBran Technologies to Exhibit at Natural Products Expo West 2015

Company to Unveil Three New Proryza™ Products that offer turnkey ingredient solutions for numerous food and beverage industry applications

SCOTTSDALE, Ariz., Feb, 17, 2015 /PRNewswire/ — RiceBran Technologies (NASDAQ: RIBT and RIBTW) (“RBT”), a global leader in the production and marketing of value added products derived from rice bran, today announced that RBT will be exhibiting at Booth # 587 at the upcoming Natural Products Expo West 2015 trade show from March 6 to March 8, 2015 at the Anaheim Convention Center in Anaheim, California. RBT will also be exhibiting at the Southern California IFT Supplier’s Night at the Anaheim Convention Center Marriott on March 4th.

In addition to exhibiting its range of non-GMO, gluten free, minimally processed, non-allergenic, vegetarian and vegan products, RBT will unveil three new Proryza™ branded ingredients. The new products include:

Proryza™ Platinum, a new nutritional bulking agent.

  • Adds pre-biotic dietary fiber to any formula
  • Rich in micro nutrients such as gamma oryzanol and tocotrienols
  • Perfect for formulating into protein shakes
  • Adds nutritional value at a competitive price

Proryza™ Crisps, extruded (puffed) crisps made from our proprietary RiFiber™ product blended with a range of other healthy ingredients:

  • 10% protein and 10% dietary fiber by weight
  • Provides added value for nutrition bars and cereals

Proryza™ Brew, a series of new craft brew ingredients containing stabilized rice bran.

  • Increase overall flavor profile
  • Increase hops flavor profile to reduce input cost
  • Excellent carbohydrate source
  • Antioxidants for extended shelf life of the finished beer
  • Strong emulsifying properties
  • Helps in fermentation

Natural Products Expo West is the leading trade show in the natural, organic and healthy products industry. Natural Products Expo West is expected to attract over 60,000 industry professionals and 3,000 exhibitors to the Anaheim Convention Center.

W. John Short, CEO & President of RBT commented, “Consumer demand for healthy, natural and highly nutritious ingredients and finished products continues to grow. Our family of non-GMO, gluten-free, vegetarian, vegan and minimally processed natural products is perfectly positioned to help major consumer products companies meet the demands of their consumers in providing healthy whole food nutrition and snacks. Natural Products Expo West is the perfect venue for showcasing our new products as well as exhibiting our family of proprietary and process patented rice bran derivatives. We have spent a great deal of time developing products that can be used as turn-key ingredient solutions for numerous large scale food and beverage applications. We look forward to unveiling these new Proryza™ ingredients to the industry at the Natural Products Expo.”

Inquiries should be directed to Dr. Robert Smith, SVP of Operations and R & D at, Mark McKnight, SVP of Sales & Marketing at, or Joon Park, VP of Human Ingredient Product Sales, at

About RiceBran Technologies

RiceBran Technologies is a human food ingredient and functional food company focused on the procurement, bio-refining and marketing of numerous products derived from rice bran. RiceBran Technologies has proprietary and patented intellectual property that allows us to convert rice bran, one of the world’s most underutilized food sources, into a number of highly nutritious human food ingredient and animal nutrition products. Our target markets are human food ingredients and animal nutrition manufacturers and retailers, as well as natural food, functional food and nutraceutical supplement manufacturers and retailers, both domestically and internationally. More information can be found in our filings with the SEC and by visiting our website at

Forward-Looking Statements

This release contains forward-looking statements, including, but not limited to, statements about RiceBran Technologies’ expectations regarding introduction of new products for the craft brewing industry. These statements are made based upon current expectations that are subject to known and unknown risks and uncertainties. RiceBran Technologies does not undertake to update forward-looking statements in this news release to reflect actual results, changes in assumptions or changes in other factors affecting such forward-looking information. Assumptions and other information that could cause results to differ from those set forth in the forward-looking information can be found in RiceBran Technologies’ filings with the Securities and Exchange Commission, including its most recent periodic reports.

Investor Relations Contact:

Ascendant Partners, LLC

Fred Sommer
Telephone: +1-732-410-9810